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Versatile Retail Display Helps Launch New Perfume Line

The Situation

To help launch an all-new perfume line, a leading retailer for young women’s fashions was looking for a stylish yet functional counter display unit. The display needed to accommodate different sized bottles, a tester strip holder and removable signage.

The Solution

Aubright created a custom acrylic display with removable dividers and sign holders. The flexible design allowed the retailer to change the display for seasonal requirements. This extended the life of the display allowing it to be used for multiple promotions, during multiple selling seasons and still retain a fresh, timely look.